The green revolution is in full swing, and nowhere is this more in evidence than in the IT industry, as a recent report from Forrester Research has amply illustrated.
According to the group’s study ‘More Green Progress in Enterprise IT’, environmental concerns are now “very important” to over 40 per cent of respondents, a figure that just 12 months ago would have unthinkable.
Of course, as with all studies of this nature, this only offers a snapshot of a company’s intent, but there are growing signs that firms are beginning to back up their thoughts with action.
For example the report, which involved over 700 firms companies found that four out of five now have fully-fledged IT equipment recycling programmes in places, many of whom use a third party recycling provider.

It’s not just the private sector that has caught the green bug, however, the study also suggests that the public sector is simultaneously embracing and belting out the green message.

So is this sea change motivated by a mix of plain old economics and a genuine desire to adopt a more responsible approach? Who knows, but an industry that often likes to think of itself as a market leader appears, once more, to be one step ahead of the opposition.